diff --git a/app/views/search/index.html.erb b/app/views/search/index.html.erb
index b8d26c76c..7f4e0d2e8 100644
--- a/app/views/search/index.html.erb
+++ b/app/views/search/index.html.erb
@@ -14,7 +14,7 @@
 
 <section class="search">
   <div class="search__field">
-    <input class="input" type="search" placeholder="What are you looking for, beautiful stranger?" />
+    <input class="input" type="search" placeholder="What are you looking for?" />
     <span class="search__field-icon btn btn--circle borderless">
       <%= icon_tag "search" %>
     </span>