diff --git a/app/views/imports/new.html.erb b/app/views/imports/new.html.erb
index d1acb4dd2..ca90c32ff 100644
--- a/app/views/imports/new.html.erb
+++ b/app/views/imports/new.html.erb
@@ -3,7 +3,9 @@
 <div class="panel panel--centered flex flex-column gap">
   <header>
     <h1 class="txt-x-large font-weight-black txt-tight-lines margin-block-end-half">Import a Fizzy account</h1>
-    <div>Upload the .zip file from your Fizzy export</div>
+    <div hidden>Upload the .zip file from your Fizzy export</div>
+    <div hidden>Upload the .zip file from a Fizzy export to create a new account.</div>
+    <div>Create an account using data from a Fizzy export. Upload the exported .zip file below.</div>
   </header>
 
   <%= form_with url: imports_path, class: "flex flex-column gap", data: { controller: "form upload-preview" }, multipart: true do |form| %>
@@ -14,7 +16,7 @@
       <%= form.file_field :file, accept: ".zip", required: true, data: { action: "upload-preview#previewFileName", upload_preview_target: "input" } %>
     </label>
 
-    <button type="submit" class="btn btn--link center txt-medium" data-form-target="submit">
+    <button type="submit" class="btn btn--link center" data-form-target="submit">
       <span>Start Import →</span>
     </button>
   <% end %>