diff --git a/app/assets/stylesheets/bubbles.css b/app/assets/stylesheets/bubbles.css
index 91b65091e..9b7f88d5e 100644
--- a/app/assets/stylesheets/bubbles.css
+++ b/app/assets/stylesheets/bubbles.css
@@ -443,6 +443,10 @@
     border: var(--bubble-border-width) solid var(--bubble-color);
   }
 
+  .bubble.drafted & {
+    border-style: dashed;
+  }
+
   .bubble:has(.bubble__link) & {
     z-index: -1;
   }
diff --git a/app/controllers/bubbles/publishes_controller.rb b/app/controllers/bubbles/publishes_controller.rb
new file mode 100644
index 000000000..8064e7c68
--- /dev/null
+++ b/app/controllers/bubbles/publishes_controller.rb
@@ -0,0 +1,8 @@
+class Bubbles::PublishesController < ApplicationController
+  include BubbleScoped, BucketScoped
+
+  def create
+    @bubble.publish
+    redirect_to @bubble
+  end
+end
diff --git a/app/controllers/bubbles_controller.rb b/app/controllers/bubbles_controller.rb
index 920b8b181..8aa6850d8 100644
--- a/app/controllers/bubbles_controller.rb
+++ b/app/controllers/bubbles_controller.rb
@@ -7,7 +7,7 @@ class BubblesController < ApplicationController
   before_action :set_bubble, only: %i[ show edit update destroy ]
 
   def index
-    @bubbles = @filter.bubbles
+    @bubbles = @filter.bubbles.published_or_drafted_by(Current.user)
   end
 
   def create
diff --git a/app/helpers/notifications_helper.rb b/app/helpers/notifications_helper.rb
index 7c35a5080..ddc142efb 100644
--- a/app/helpers/notifications_helper.rb
+++ b/app/helpers/notifications_helper.rb
@@ -12,10 +12,10 @@ module NotificationsHelper
   def notification_body(notification)
     name = notification.creator.name
 
-    case notification.event.action
+    case notification_event_action(notification)
     when "assigned" then "#{name} assigned to you"
-    when "created" then "Added by #{name}"
     when "popped" then "Popped by by #{name}"
+    when "published" then "Added by #{name}"
     else name
     end
   end
@@ -24,4 +24,17 @@ module NotificationsHelper
     link_to notification.resource, id: dom_id(notification), class: "notification border-radius",
       data: { turbo_frame: "_top" }, &
   end
+
+  private
+    def notification_event_action(notification)
+      if notification_is_for_initial_assignement?(notification)
+        "assigned"
+      else
+        notification.event.action
+      end
+    end
+
+    def notification_is_for_initial_assignement?(notification)
+      notification.event.action == "published" && notification.bubble.assigned_to?(notification.user)
+    end
 end
diff --git a/app/models/bubble.rb b/app/models/bubble.rb
index 5b6a0ec93..5313038ed 100644
--- a/app/models/bubble.rb
+++ b/app/models/bubble.rb
@@ -1,5 +1,6 @@
 class Bubble < ApplicationRecord
-  include Assignable, Boostable, Colored, Commentable, Eventable, Messages, Notifiable, Poppable, Searchable, Staged, Taggable
+  include Assignable, Boostable, Colored, Commentable, Draftable,
+    Eventable, Messages, Notifiable, Poppable, Searchable, Staged, Taggable
 
   belongs_to :bucket, touch: true
   belongs_to :creator, class_name: "User", default: -> { Current.user }
diff --git a/app/models/bubble/draftable.rb b/app/models/bubble/draftable.rb
new file mode 100644
index 000000000..1f2879eeb
--- /dev/null
+++ b/app/models/bubble/draftable.rb
@@ -0,0 +1,16 @@
+module Bubble::Draftable
+  extend ActiveSupport::Concern
+
+  included do
+    enum :status, %w[ drafted published ].index_by(&:itself)
+
+    scope :published_or_drafted_by, ->(user) { where(status: :published).or(where(creator: user)) }
+  end
+
+  def publish
+    transaction do
+      published!
+      track_event :published
+    end
+  end
+end
diff --git a/app/models/bubble/eventable.rb b/app/models/bubble/eventable.rb
index 64379e360..ccd085870 100644
--- a/app/models/bubble/eventable.rb
+++ b/app/models/bubble/eventable.rb
@@ -1,10 +1,6 @@
 module Bubble::Eventable
   extend ActiveSupport::Concern
 
-  included do
-    after_create -> { track_event :created, creator: creator }
-  end
-
   private
     def track_event(action, creator: Current.user, **particulars)
       event = find_or_capture_event_summary.events.create! action: action, creator: creator, particulars: particulars
diff --git a/app/models/event_summary.rb b/app/models/event_summary.rb
index 2c1d23b07..b24818fac 100644
--- a/app/models/event_summary.rb
+++ b/app/models/event_summary.rb
@@ -17,7 +17,7 @@ class EventSummary < ApplicationRecord
 
     def summarize(event)
       case event.action
-      when "created"
+      when "published"
         "Added by #{event.creator.name} #{time_ago_in_words(event.created_at)} ago."
       when "assigned"
         "Assigned to #{event.assignees.pluck(:name).to_sentence} #{time_ago_in_words(event.created_at)} ago."
diff --git a/app/models/notifier.rb b/app/models/notifier.rb
index cb64ec77c..86c07b54d 100644
--- a/app/models/notifier.rb
+++ b/app/models/notifier.rb
@@ -10,8 +10,10 @@ class Notifier
   end
 
   def generate
-    recipients.map do |recipient|
-      Notification.create! user: recipient, event: event, bubble: bubble, resource: resource
+    if should_notify?
+      recipients.map do |recipient|
+        Notification.create! user: recipient, event: event, bubble: bubble, resource: resource
+      end
     end
   end
 
@@ -20,6 +22,10 @@ class Notifier
       @event = event
     end
 
+    def should_notify?
+      bubble.published?
+    end
+
     def recipients
       bubble.bucket.users.without(creator)
     end
diff --git a/app/models/notifier/created.rb b/app/models/notifier/created.rb
deleted file mode 100644
index f2724a931..000000000
--- a/app/models/notifier/created.rb
+++ /dev/null
@@ -1,2 +0,0 @@
-class Notifier::Created < Notifier
-end
diff --git a/app/models/notifier/published.rb b/app/models/notifier/published.rb
new file mode 100644
index 000000000..d5b50b87b
--- /dev/null
+++ b/app/models/notifier/published.rb
@@ -0,0 +1,2 @@
+class Notifier::Published < Notifier
+end
diff --git a/app/views/bubbles/_bubble.html.erb b/app/views/bubbles/_bubble.html.erb
index f00d502ff..be53dffda 100644
--- a/app/views/bubbles/_bubble.html.erb
+++ b/app/views/bubbles/_bubble.html.erb
@@ -1,5 +1,5 @@
 <% cache bubble do %>
-  <div class="bubble"
+  <div class="<%= class_names("bubble", drafted: bubble.drafted?) %>"
     style="view-transition-name: bubble-<%= bubble.id -%>; --bubble-color: <%= bubble.color %>; <%= bubble_rotation(bubble) %> <%= bubble_size(bubble) %>"
     data-controller="animation upload-preview"
     data-animation-play-class="bubble--wobble"
diff --git a/app/views/bubbles/_publish.html.erb b/app/views/bubbles/_publish.html.erb
new file mode 100644
index 000000000..0f7af76c3
--- /dev/null
+++ b/app/views/bubbles/_publish.html.erb
@@ -0,0 +1,4 @@
+<%= button_to bucket_bubble_publish_path(bubble.bucket, bubble), class: "btn btn--positive full-width justify-start borderless" do %>
+  <%= image_tag "alert.svg", aria: { hidden: true }, size: 24 %>
+  <span>Publish</span>
+<% end %>
diff --git a/app/views/bubbles/show.html.erb b/app/views/bubbles/show.html.erb
index 8ecd07f4f..2ce7194fe 100644
--- a/app/views/bubbles/show.html.erb
+++ b/app/views/bubbles/show.html.erb
@@ -56,12 +56,16 @@
     <% end %>
 
     <hr class="separator--horizontal full-width" style="--border-color: var(--color-subtle);" />
-    <%= render "bubbles/pop_toggle", bubble: @bubble %>
+    <% if @bubble.drafted? %>
+      <%= render "bubbles/publish", bubble: @bubble %>
+    <% else %>
+      <%= render "bubbles/pop_toggle", bubble: @bubble %>
+      <button class="btn full-width justify-start borderless">
+        <%= image_tag "picture-double.svg", aria: { hidden: true }, size: 24 %>
+        <span>I've seen this</span>
+      </button>
+    <% end %>
 
-    <button class="btn full-width justify-start borderless">
-      <%= image_tag "picture-double.svg", aria: { hidden: true }, size: 24 %>
-      <span>I've seen this</span>
-    </button>
 
     <%= button_to bucket_bubble_path(@bubble.bucket, @bubble),
           method: :delete,
diff --git a/config/routes.rb b/config/routes.rb
index ad0d9a2cf..f122bb209 100644
--- a/config/routes.rb
+++ b/config/routes.rb
@@ -29,6 +29,7 @@ Rails.application.routes.draw do
       scope module: :bubbles do
         resource :image
         resource :pop
+        resource :publish
         resource :stage_picker
         resources :stagings
       end
diff --git a/db/migrate/20250107165422_add_status_to_bubbles.rb b/db/migrate/20250107165422_add_status_to_bubbles.rb
new file mode 100644
index 000000000..abe8b481f
--- /dev/null
+++ b/db/migrate/20250107165422_add_status_to_bubbles.rb
@@ -0,0 +1,5 @@
+class AddStatusToBubbles < ActiveRecord::Migration[8.1]
+  def change
+    add_column :bubbles, :status, :text, default: :drafted, null: false
+  end
+end
diff --git a/db/schema.rb b/db/schema.rb
index b50200c5c..b10589aaa 100644
--- a/db/schema.rb
+++ b/db/schema.rb
@@ -106,6 +106,7 @@ ActiveRecord::Schema[8.1].define(version: 2025_01_09_153649) do
     t.integer "stage_id"
     t.integer "comments_count", default: 0, null: false
     t.integer "activity_score", default: 0, null: false
+    t.text "status", default: "drafted", null: false
     t.index ["bucket_id"], name: "index_bubbles_on_bucket_id"
     t.index ["stage_id"], name: "index_bubbles_on_stage_id"
   end
diff --git a/test/controllers/bubbles/publishes_controller_test.rb b/test/controllers/bubbles/publishes_controller_test.rb
new file mode 100644
index 000000000..68b48fa7a
--- /dev/null
+++ b/test/controllers/bubbles/publishes_controller_test.rb
@@ -0,0 +1,18 @@
+require "test_helper"
+
+class Bubbles::PublishesControllerTest < ActionDispatch::IntegrationTest
+  setup do
+    sign_in_as :kevin
+  end
+
+  test "create" do
+    bubble = bubbles(:logo)
+    bubble.drafted!
+
+    assert_changes -> { bubble.reload.published? }, from: false, to: true do
+      post bucket_bubble_publish_url(bubble.bucket, bubble)
+    end
+
+    assert_redirected_to bubble
+  end
+end
diff --git a/test/controllers/readings_controller_test.rb b/test/controllers/readings_controller_test.rb
index bb173b4a2..7d124736d 100644
--- a/test/controllers/readings_controller_test.rb
+++ b/test/controllers/readings_controller_test.rb
@@ -6,7 +6,7 @@ class ReadingsControllerTest < ActionDispatch::IntegrationTest
   end
 
   test "index" do
-    assert_changes -> { notifications(:logo_created_kevin).reload.read? }, from: false, to: true do
+    assert_changes -> { notifications(:logo_published_kevin).reload.read? }, from: false, to: true do
       post bucket_bubble_readings_url(bubbles(:logo).bucket, bubbles(:logo)), as: :turbo_stream
     end
 
diff --git a/test/fixtures/bubbles.yml b/test/fixtures/bubbles.yml
index 556637e7c..8bbde128f 100644
--- a/test/fixtures/bubbles.yml
+++ b/test/fixtures/bubbles.yml
@@ -8,6 +8,7 @@ logo:
   boosts_count: 5
   comments_count: 2
   activity_score: 7
+  status: published
 
 layout:
   bucket: writebook
@@ -17,6 +18,7 @@ layout:
   created_at: <%= 1.week.ago %>
   comments_count: 1
   activity_score: 1
+  status: published
 
 text:
   bucket: writebook
@@ -24,6 +26,7 @@ text:
   title: The text is too small
   color: "#3B4B59"
   created_at: <%= 1.week.ago %>
+  status: published
 
 shipping:
   bucket: writebook
@@ -31,3 +34,4 @@ shipping:
   title: We need to ship the app
   color: "#ED8008"
   created_at: <%= 1.week.ago %>
+  status: published
diff --git a/test/fixtures/events.yml b/test/fixtures/events.yml
index f1232faa6..80f2b5ab1 100644
--- a/test/fixtures/events.yml
+++ b/test/fixtures/events.yml
@@ -1,6 +1,6 @@
-logo_created:
+logo_published:
   creator: david
-  action: created
+  action: published
   summary: logo_initial_activity
   created_at: <%= 1.week.ago %>
 
@@ -48,9 +48,9 @@ logo_boost_jz2:
   summary: logo_third_activity
   created_at: <%= 1.hour.ago %>
 
-layout_created:
+layout_published:
   creator: david
-  action: created
+  action: published
   summary: layout_initial_activity
   created_at: <%= 1.week.ago %>
 
@@ -68,15 +68,15 @@ layout_assignment_jz:
   particulars: <%= { assignee_ids: [ ActiveRecord::FixtureSet.identify(:jz) ] }.to_json %>
   created_at: <%= 1.hour.ago %>
 
-text_created:
+text_published:
   creator: kevin
-  action: created
+  action: published
   summary: text_initial_activity
   created_at: <%= 1.week.ago %>
 
-shipping_created:
+shipping_published:
   creator: kevin
-  action: created
+  action: published
   summary: shipping_initial_activity
   created_at: <%= 1.week.ago %>
 
diff --git a/test/fixtures/notifications.yml b/test/fixtures/notifications.yml
index c73954558..89a8256ee 100644
--- a/test/fixtures/notifications.yml
+++ b/test/fixtures/notifications.yml
@@ -1,6 +1,6 @@
-logo_created_kevin:
+logo_published_kevin:
   user: kevin
-  event: logo_created
+  event: logo_published
   bubble: logo
   resource: logo (Bubble)
   read: false
diff --git a/test/models/bubble/draftable_test.rb b/test/models/bubble/draftable_test.rb
new file mode 100644
index 000000000..5a13f1f66
--- /dev/null
+++ b/test/models/bubble/draftable_test.rb
@@ -0,0 +1,20 @@
+require "test_helper"
+
+class Bubble::DraftableTest < ActiveSupport::TestCase
+  test "bubbles are only visible to the creator by default" do
+    bubble = buckets(:writebook).bubbles.create! creator: users(:kevin), title: "Drafted Bubble"
+
+    assert bubble.drafted?
+    assert_includes Bubble.published_or_drafted_by(users(:kevin)), bubble
+    assert_not_includes Bubble.published_or_drafted_by(users(:jz)), bubble
+  end
+
+  test "bubbles are visible to everyone when published" do
+    bubble = buckets(:writebook).bubbles.create! creator: users(:kevin), title: "Drafted Bubble"
+    bubble.published!
+
+    assert bubble.published?
+    assert_includes Bubble.published_or_drafted_by(users(:kevin)), bubble
+    assert_includes Bubble.published_or_drafted_by(users(:jz)), bubble
+  end
+end
diff --git a/test/models/notifier/created_test.rb b/test/models/notifier/published_test.rb
similarity index 60%
rename from test/models/notifier/created_test.rb
rename to test/models/notifier/published_test.rb
index 0c7aaa546..79c47d1f7 100644
--- a/test/models/notifier/created_test.rb
+++ b/test/models/notifier/published_test.rb
@@ -1,14 +1,14 @@
 require "test_helper"
 
-class Notifier::CreatedTest < ActiveSupport::TestCase
+class Notifier::PublishedTest < ActiveSupport::TestCase
   test "creates a notification for each recipient" do
-    notifications = Notifier.for(events(:logo_created)).generate
+    notifications = Notifier.for(events(:logo_published)).generate
 
     assert_equal users(:kevin, :jz).sort, notifications.map(&:user).sort
   end
 
   test "links to the bubble" do
-    Notifier.for(events(:logo_created)).generate
+    Notifier.for(events(:logo_published)).generate
 
     assert_equal bubbles(:logo), Notification.last.resource
   end
diff --git a/test/models/notifier_test.rb b/test/models/notifier_test.rb
index 62baf0c2d..36cbfca5d 100644
--- a/test/models/notifier_test.rb
+++ b/test/models/notifier_test.rb
@@ -2,7 +2,7 @@ require "test_helper"
 
 class NotifierTest < ActiveSupport::TestCase
   test "for returns the matching notifier class for the event" do
-    assert_kind_of Notifier::Created, Notifier.for(events(:logo_created))
+    assert_kind_of Notifier::Published, Notifier.for(events(:logo_published))
   end
 
   test "for does not raise an error when the event is not notifiable" do
@@ -12,4 +12,18 @@ class NotifierTest < ActiveSupport::TestCase
       end
     end
   end
+
+  test "generate creates notifications for the event recipients" do
+    assert_difference -> { Notification.count }, +2 do
+      Notifier.for(events(:logo_published)).generate
+    end
+  end
+
+  test "generate does not create notifications if the bubble is not published" do
+    bubbles(:logo).drafted!
+
+    assert_no_difference -> { Notification.count } do
+      Notifier.for(events(:logo_published)).generate
+    end
+  end
 end