diff --git a/app/assets/stylesheets/import.css b/app/assets/stylesheets/import.css
new file mode 100644
index 000000000..5ab6b2cc5
--- /dev/null
+++ b/app/assets/stylesheets/import.css
@@ -0,0 +1,33 @@
+@layer components {
+  .import-status {
+    --import-status-border-color: var(--color-ink-light);
+    --import-status-color: var(--color-ink);
+
+    border: 1px dashed var(--import-status-border-color);
+    border-radius: 1ch;
+    color: var(--import-status-color);
+    font-size: var(--text-medium);
+    padding: 1.5ch;
+
+    .btn {
+      font-size: var(--text-small);
+      margin-block-start: 1.5ch;
+    }
+  }
+
+  .import-status--success {
+    --import-status-border-color: var(--color-positive);
+    --import-status-color: var(--color-positive);
+  }
+
+  .import-status--error {
+    --import-status-border-color: var(--color-negative);
+    --import-status-color: var(--color-negative);
+  }
+
+  @keyframes dash {
+    to {
+      background-position: 100% 0%, 0% 100%, 0% 0%, 100% 100%;
+    }
+  }
+}
diff --git a/app/assets/stylesheets/utilities.css b/app/assets/stylesheets/utilities.css
index 76dedfe12..53837034c 100644
--- a/app/assets/stylesheets/utilities.css
+++ b/app/assets/stylesheets/utilities.css
@@ -32,6 +32,7 @@
   .txt-link { color: var(--color-link); text-decoration: underline; }
 
   .font-weight-normal { font-weight: normal; }
+  .font-weight-semibold { font-weight: 600; }
   .font-weight-bold { font-weight: bold; }
   .font-weight-black { font-weight: 900; }
 
diff --git a/app/views/account/imports/new.html.erb b/app/views/account/imports/new.html.erb
index fd837a7b6..ab6af3a51 100644
--- a/app/views/account/imports/new.html.erb
+++ b/app/views/account/imports/new.html.erb
@@ -1,9 +1,15 @@
 <% @page_title = "Import an account" %>
-
-<div class="panel panel--centered flex flex-column gap">
+<div class="panel panel--centered flex flex-column gap" style="--panel-size: 54ch;">
   <header>
-    <h1 class="txt-x-large font-weight-black txt-tight-lines margin-block-end-half">Import a Fizzy account</h1>
-    <div>Create an account using data from a Fizzy export. Upload the exported .zip file below.</div>
+    <h1 class="txt-x-large font-weight-black txt-tight-lines margin-block-end-none">Import a Fizzy account</h1>
+
+    <% if Fizzy.saas? %>
+      <div class="font-weight-semibold margin-block-end">Move a self-hosted account to fizzy.do</div>
+      <div>Export your self-hosted account, then upload the .zip file below.</div>
+    <% else %>
+      <div class="font-weight-semibold margin-block-end">Move an account from fizzy.do to a self-hosted instance</div>
+      <div>Export your fizzy.do account, then upload the .zip file below.</div>
+    <% end %>
   </header>
 
   <%= form_with url: account_imports_path, class: "flex flex-column gap", data: { controller: "form upload-preview" }, multipart: true do |form| %>
diff --git a/app/views/account/imports/show.html.erb b/app/views/account/imports/show.html.erb
index a6d966059..44d9228e6 100644
--- a/app/views/account/imports/show.html.erb
+++ b/app/views/account/imports/show.html.erb
@@ -2,25 +2,31 @@
 
 <%= turbo_stream_from @import %>
 
-<div class="panel panel--centered flex flex-column gap-half">
+<div class="panel panel--centered flex flex-column gap-half" style="--panel-size: 54ch;">
   <h1 class="txt-x-large font-weight-black margin-block-end">Import status</h1>
 
   <% case @import.status %>
   <% when "pending", "processing" %>
-    <p class="txt-medium">Your import is in progress. This may take a while for large accounts.</p>
+    <div class="import-status">
+      Your import is in progress. This may take a while for large accounts.
+    </div>
   <% when "completed" %>
-    <p class="txt-medium txt-positive">Your import has completed successfully!</p>
-    <%= link_to "Go to your account", landing_url(script_name: @import.account.slug), class: "btn btn--link center txt-medium" %>
+    <div class="import-status import-status--success">
+      <div><strong>Your import was successfull!</strong></div>
+      <%= link_to "Go to your account →", landing_url(script_name: @import.account.slug), class: "btn btn--link" %>
+    </div>
   <% when "failed" %>
-    <p class="txt-medium txt-negative">Your import failed.</p>
-    <% if @import.failed_due_to_conflict? %>
-      <p class="txt-small">It looks like the account you are trying to import already exists.</p>
-    <% elsif @import.failed_due_to_invalid_export? %>
-      <p class="txt-small">The ZIP file isn't a Fizzy account export.</p>
-    <% else %>
-      <p class="txt-small">This may be due to corrupted export data or a conflict with existing data. Please try again with a fresh export.</p>
-    <% end %>
-    <%= link_to "Try again", new_account_import_path, class: "btn btn--plain center txt-medium" %>
+    <div class="import-status import-status--error">
+      <div><strong>Import failed</strong></div>
+      <% if @import.failed_due_to_conflict? %>
+        <div>The account you‘re trying to import already exists. Make sure you‘re importing a <%= Fizzy.saas? ? "self-hosted" : "fizzy.do" %> account.</div>
+      <% elsif @import.failed_due_to_invalid_export? %>
+        <div>The .zip file you uploaded doesn‘t look like a Fizzy account export.</div>
+      <% else %>
+        <div>This may be due to corrupted export data or a conflict with existing data. Please try again with a fresh export.</div>
+      <% end %>
+      <%= link_to "Try again", new_account_import_path, class: "btn" %>
+    </div>
   <% end %>
 </div>